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About Adda247


Founded in 2016 and backed by Google, Westbridge, and InfoEdge, Adda247 is a leading B2C product-based EdTech company committed to revolutionizing education at the grassroots level. Our multilingual learning platform provides 360-degree solutions tailored to the needs of students in Tier II and Tier III cities, offering online courses for competitive exams such as Banking, SSC, Teaching, Defence, GATE, JEE, NEET, UPSC, and various state exams.

Recently, we have expanded into the K-12 segment, focusing on state board students in smaller towns. With 15M+ monthly active users and 2M+ paid learners, Adda247 stands as India’s most loved EdTech platform.

📢 Join Our Community!

🔹 Facebook: www.facebook.com/adda247live/

🔹 LinkedIn: www.linkedin.com/company/adda247/

Why Join Us?

Here's your opportunity to be part of a young, dynamic team with a shared vision to transform education in India. What makes us stand out?


✅ Impactful Role in a fast-growing organization

✅ Collaborative & inclusive work culture

✅ Flexible work policies for better work-life balance

✅ Free lunches & dinners to keep you energized

✅ Regular offsites & team-building activities

✅ Fun workplace with a gym, table tennis, pool, and more!

✅ Certified 'Great Place to Work' organization


What You’ll Do?


If you're passionate about building innovative products that enhance learning experiences, this role is for you! Expect to be challenged and energized as you contribute to a student-first, AI-driven ecosystem.


💡 Your Key Responsibilities:

  • User-first & AI-first approach to solving complex problems.
  • Identify the real impact areas by distinguishing between noise and signal.
  • Gather insights from multiple stakeholders and translate them into clear product requirements for tech & design teams.
  • Use data analytics & statistical techniques to extract actionable insights.
  • Develop long-term, non-replicable product strategies at the org level.
  • Conduct A/B tests & root cause analysis to optimize product performance.
  • Work closely with UX, Analytics, and Engineering teams to develop new features.
  • Collaborate with growth teams to craft a winning go-to-market strategy.
  • Monitor and evaluate key performance metrics across major digital channels.

What You’ll Need?

🎓 Qualification: Bachelor’s/Master’s degree (preferably from a Tier-1 institute)

📅 Experience: At least 7 years of experience in Product Management

🔹 Required Skills & Competencies:

  • Data-driven mindset with a passion for B2C product growth (App & Web).
  • Engineering background preferred (IITs, NITs, NSIT, BITS Pilani).
  • MBA is a plus (IIM A/B/C, ISB preferred but not mandatory).
  • Strong expertise in Landing Page & Funnel Optimization.
  • Hands-on experience with Google Analytics, Google Tag Manager, CleverTap, MoEngage, Tableau, etc.


Join us and be a part of something bigger! If you're excited about shaping the future of education in India, we’d love to hear from you! 🚀








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